Bachelor of Arts in Hospitality and Tourism Management
BA HTM (Bachelor of Arts in Hospitality & Tourism Management) is an undergraduate program that trains students in hotel operations, tourism management, customer service, travel operations, and hospitality business skills. The program prepares learners for careers in hotels, resorts, travel agencies, airlines, cruise lines, and tourism organisations.
Programme Overview
Career Path
- Hotel Management Professional
- Front Office Executive
- Food & Beverage Supervisor
- Housekeeping Executive
- Tourism Officer
- Travel & Tour Manager
- Airline & Airport Services Executive
- Event Manager
- Resort Operations Executive
- Cruise Line Staff
- Guest Relations Executive
- Hospitality Sales & Marketing Executive
- Tour Guide
- Entrepreneur in Hospitality & Tourism
- Higher Studies (MBA / Specialized Tourism Programs)
Programme Outcomes
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Hospitality Knowledge
Demonstrate understanding of hotel operations, service standards, and industry practices. -
Tourism Competence
Understand travel operations, tourism systems, destination planning, and travel documentation. -
Guest Service Skills
Provide professional customer service using effective communication, grooming, and behavioural skills. -
Operational Excellence
Apply standard procedures in front office, housekeeping, and food & beverage service. -
Industry Readiness
Handle real hospitality and tourism scenarios through internships and practical exposure. -
Communication Skills
Communicate confidently with guests, travellers, and hospitality professionals. -
Teamwork & Leadership
Develop teamwork, problem-solving, and leadership skills required in service industries. -
Sales & Marketing Ability
Understand hotel and tourism marketing strategies, customer relations, and promotional techniques. -
Professional Ethics
Demonstrate discipline, etiquette, and ethical behaviour in hospitality and tourism operations. -
Entrepreneurial Mindset
Gain skills to start travel agencies, event management services, homestays, or hospitality ventures.